On Thursday 27th May 2010, DW Stadium, home to Wigan Athletic Football Club hosted The Stadium Experience - Official Football Hospitality Awards 2010.

From chef’s to waiting staff and kitchen porters to catering directors, catering teams from the Premier League to League Division 2 attended the awards, now in it’s 6th year, with great anticipation. Ex football players, George Lawrence and Danny Wallace presented the winners with their awards along with the Chief Executive of Wigan Athletic, Brenda Spencer.

 

The overall winner of the evening was Birmingham City scooping the prestigious award, they fought off tough competition for the title of overall Matchday Hospitality Experience Award Winners of 2010.

 

Media Choice Award

Voted for by the national press and reporters attending matches across the UK  

Manchester City (Winner)

Aston Villa (Silver)

Leicester City (Bronze)

 

Directors Choice in Coca-Cola League Division 2

Voted for by the board of directors at each LD2 club when they visit an away match    

Bradford City

 

Directors Choice in Coca-Cola League Division 1

Voted for by the board of directors at each LD1 club when they visit an away match    

Wycombe Wanderers

 

Directors Choice in the Champions League    

Voted for by the board of directors at each Championship club when they visit an away match    

JOINT WINNERS: 

Newcastle & West Brom

 

Directors Choice in The Scottish Premier League    

Voted for by the board of directors at each LD1 club when they visit an away match   

Aberdeen

 

Directors Choice in the Premier League

Voted for by the board of directors at each Premiership club when they visit an away match    

Everton

 

Chef Team of the Year sponsored by Salon Culinaire

Live theatre competition which took place in January 2010 in front of Salon Culinaire chef judges   

Arsenal (Winner) 

Manchester City (Silver)

Newcastle & Everton (Joint Bronze)

 

Conference & Events Marketing Award

Judged by BDRC marking quality literature contents and mystery shopper style telephone call   

Wigan Athletic (Winner) 

Bolton Wanderers (Silver)

West Ham United (Bronze)

 

Special Achievement Award

Voted for by the Stadium Experience Awards committee on a vote basis    

Lucy Jackson,Chelsea (Winner)

Peter Reed & Adam Roadknight, Aston Villa (Silver) 

Graham Hughes, Wolves (Bronze)

 

Star For The Future Award 

Voted for by the Stadium Experience Awards committee on a vote basis)   
 Gary Titley, Aston Villa (Winner) 

Paul Hendry, Aberdeen (Silver) 

Maxine Hobday, Wolverhampton Wanderers (Bronze)

 

Chairmans Award For Innovation

Nominated by the Chairman and voted for by the Stadium Experience Awards committee

Leicester City (Winner) 

Aston Villa (Silver) 

Ipswich Town (Bronze)

 

Matchday Hospitality Experience Award in the Championship    

Leicester City

 

Matchday Hospitality Experience Award in Scotland    

Celtic

 

Matchday Hospitality Experience Award in the Premiership    

Birmingham City

 

OVERALL - Matchday Hospitality Experience Award

Reported by professional chef judges experienced hospitality at 18 UK clubs over a period of 6 months and had a strict point scoring criteria from parking access, signage and welcome to the food quality and standards of service.    

 

Birmingham City (Winner) 

Wolverhampton Wanderers (Silver) 

Everton (Bronze)

 

Stadium Experience Chairman Tony Watson from Everton Football Club was delighted with the evenings’ success and plans are already underway for next years awards for Thursday 26th May 2011 at one of the other great Stadium Experience venues “There were 15 categories of awards, culminating in the overall Matchday Hospitality Experience Award. Each club taking part in the Matchday Hospitality Experience Award was independently visited by a professional catering judge over a period of 6 months, they were all marked on criteria including service efficiency, food quality, venue standards and even presentation of matchday marketing sales literature.” “The recognition given to those nominated and winning awards at the awards evening is vital to the moral and continued dedication of the catering and events departments at our football clubs, they work tirelessly behind the scenes on matchdays and non-matchdays, to ensure that in some instances up to 90,000 visitors are catered for.”